ICC is Home Sweet Home Chicago's Preferred Coatings Company

We're thrilled to announce that Integrity Concrete Coatings (ICC) was recently featured on WGN-TV's popular home improvement show, "Home Sweet Home Chicago," hosted by the knowledgeable and engaging David Hochberg. This exciting opportunity allowed us to showcase our expertise in concrete coating services and share our commitment to transforming residential and commercial spaces across the Chicagoland area.

About Home Sweet Home Chicago

"Home Sweet Home Chicago" is WGN-TV's premier home improvement show, dedicated to helping viewers discover the best products, services, and solutions for their homes. Hosted by David Hochberg, a trusted voice in the Chicagoland home improvement community, the show features local businesses that excel in quality, service, and innovation.

Being selected to appear on this respected program is a testament to our dedication to excellence and our reputation as Chicagoland's preferred concrete coating company.

Our Feature Highlights

During our appearance on the show, we had the opportunity to demonstrate what sets Integrity Concrete Coatings apart from the competition. David Hochberg and our team discussed several key aspects of our business:

Our Commitment to Quality

We showcased our use of premium polyurea coating systems that are 4X stronger than traditional epoxy. This superior strength means better performance, longer-lasting results, and greater value for homeowners and businesses.

The ICC Process

We walked viewers through our comprehensive installation process, emphasizing the importance of proper surface preparation. Our diamond blade grinding equipment and professional techniques ensure that every project starts with the ideal foundation for coating adhesion.

One-Day Installation

One of the most impressive aspects we highlighted was our ability to complete most installations in just one day. Homeowners can transform their garage, basement, or patio in the morning and have it ready to use by the next day – minimal disruption, maximum results.

Customer-First Approach

As a family-owned and operated business, we pride ourselves on personalized service. We demonstrated how we work with each customer to select colors, textures, and finishes that perfectly match their vision and space requirements.

Our Comprehensive Coating Services

During the feature, we highlighted the full range of services we offer to Chicagoland residents and businesses:

Residential Services

• Garage Floor Coatings: Transform your garage with durable, beautiful flooring that resists oil, chemicals, and hot tire pickup
• Basement Coatings: Protect against moisture and create a finished, attractive space
• Patio and Pool Deck Coatings: UV-resistant outdoor surfaces textured for safety
• Driveway Coatings: Enhance curb appeal and protect against weather damage

Commercial Services

• Industrial Floor Coatings: Heavy-duty protection for warehouses and manufacturing facilities
• Commercial Garage Coatings: Durable solutions for multi-unit buildings
• Retail and Office Coatings: Professional, attractive flooring for customer-facing spaces
• Food Service Coatings: Sanitary, easy-to-clean surfaces that meet health code requirements

The ICC Difference: Three Core Principles

We used the platform to emphasize the three pillars that define Integrity Concrete Coatings:

1. Price

We're committed to honest, competitive pricing. No high-pressure sales tactics, no hidden fees, and no inflated "discount" pricing. We provide transparent quotes and stand behind our price match guarantee – if you find a comparable quote using similar quality materials, we'll meet or beat it.

2. Product

Quality materials and proper installation techniques are non-negotiable. We use:

• Premium polyurea coating systems (4X stronger than traditional epoxy)
• Professional-grade diamond grinding equipment
• Specialized crack repair materials
• High-quality decorative flakes and metallic finishes
• UV-resistant topcoats for outdoor applications

3. Personalized Service

As a family-owned business, we provide the kind of attentive, personalized service that large franchises can't match. From the initial consultation through final inspection and beyond, you'll work directly with our team who genuinely cares about your satisfaction.

The Coating Process Explained

During our TV appearance, we demonstrated our professional installation process:

Step 1: Surface Preparation

Using professional diamond blade equipment, we grind the concrete surface to remove contaminants, level imperfections, and create the ideal profile for coating adhesion. This step is crucial and often skipped or done inadequately by competitors.

Step 2: Crack Repair

All cracks and control joints are filled with specialized resin fillers that prevent future crack propagation and ensure a smooth, uniform surface.

Step 3: Coating Application

We apply multiple layers of premium coating materials:

• Primer/base coat for superior adhesion
• Decorative flakes for beauty, traction, and heat resistance
• Clear polyurea topcoat for maximum durability and protection

Step 4: Finishing Touches

Final inspection, cleanup, and customer walkthrough ensure complete satisfaction.

Step 5: Curing

Our fast-curing systems are ready for light foot traffic in hours and vehicle traffic in 24 hours.

Why Chicagoland Trusts ICC

Our feature on "Home Sweet Home Chicago" highlighted several reasons why we've become the preferred coating company in the area:

Expertise

Years of experience and continuous training keep our team at the forefront of coating technology and techniques.

Durability

Our coating systems are engineered to withstand Chicago's harsh winters, hot summers, and everything in between. They resist:

• Freeze-thaw cycles
• Road salt and de-icing chemicals
• Hot tire pickup
• Oil and chemical stains
• UV degradation
• Heavy traffic and abrasion

Customization

With hundreds of color combinations and finish options, we help you create a floor that's uniquely yours. Whether you prefer subtle elegance or bold statement colors, we have options to match your style.

Customer Satisfaction

Our numerous five-star reviews and customer referrals speak to our commitment to excellence. We don't just meet expectations – we exceed them.

The Integrity Seal Warranty

We stand behind our work with a comprehensive Integrity Seal warranty. If there's an issue with materials or workmanship, we'll make it right.

Serving the Greater Chicagoland Area

We're proud to serve homeowners and businesses throughout Northern Illinois, including:

• Aurora
• Naperville
• Joliet
• Rockford
• Elgin
• Schaumburg
• DeKalb
• Sycamore
• And surrounding communities

Our Service Areas

We proudly serve homeowners across multiple regions:

• Northern Illinois & Southern Wisconsin: (815) 443-4360

Thank You, Home Sweet Home Chicago!

We're grateful to David Hochberg and the entire "Home Sweet Home Chicago" team for the opportunity to showcase our services on WGN-TV. This platform allowed us to reach thousands of Chicagoland homeowners and demonstrate our commitment to quality, service, and customer satisfaction.

If you saw our feature on the show or are learning about us for the first time, we invite you to experience the Integrity Concrete Coatings difference. Whether you're looking to transform your garage, protect your basement, or enhance your commercial space, we're here to help.

Ready to Get Started?

Don't wait to transform your concrete surfaces. Contact Integrity Concrete Coatings today for a free, no-obligation quote. Let us show you why we're Home Sweet Home Chicago's preferred concrete coating company!